Welcome to Innovation 2.0

An in-depth report on post-crisis innovation from Smart Design


For designers and brand leaders, the past two years have transformed how we make things as well as what we make. To gain a deeper understanding of how companies are adapting to the new (ab)normal, Smart Design interviewed nine design and brand leaders across a broad range of industries.


Find out who “ripped up the rulebook” and why. Explore the different ways leaders are harnessing digital tools to collaborate and build trust. And discover an ingenious method of hiring – and keeping – the best person for the job.


Download our report now.